For close to a century, La Marzocco has set the standard for excellence in espresso machine design and engineering. Their commercial and home machines are handcrafted and built with meticulous attention to detail. They are leaders in the coffee community and I have been a proud user of their machines.
I am Steven Monti, the founder of Artpresso Design. My admiration of La Marzocco, coupled with my passion for product design and love of coffee, inspired me to start Artpresso Design.
When I began in 2017, I set out to design awesome products that would lead with innovation and hoped to either work with La Marzocco or create a company with similar attributes of this iconic brand. They are a company with an excellent reputation and a rich history. The design and craftsmanship of their machines; the sense of family, pride and tradition associated with over 95 years’ longevity—it all resonates with me.
My admiration grew as I built relationships with the USA team while working on the Solo Tamper. This Barista tool was created through a collaborative effort with Scott Callender, who served as VP of marketing at that time. Under his leadership, the line of accessories continued to expand and led me to meet La Marzocco team members in Italy. I visited their factory in Scarperia and met with engineers and product designer, Stefano Della Pietra.
I enjoyed sharing an espresso with the renowned Pierro Bambi. This visit remains a highlight of my career. I will always remember our conversation about the company and espresso. His father founded La Marzocco with his brother, Eugenio in 1927. Pierro perpetuated this legacy for generations to come.
Then in 2021, I met Kent Bakke (La Marzocco’s CEO until 2018) who invited me to meet with Guido Bernardelli (current La Marzocco CEO). Over an amazing lunch in Scarperia we discussed the work we were doing in the US with the team in Italy. Guido recommended we conduct an international market test by offering the accessory product line to other La Marzocco branches.
The global accessory product trial proved to be successful! Now, La Marzocco branches worldwide have the opportunity to carry a cohesive line of barista tools and accessories that align to their brand. My hope is this expansion will bring joy to more customers in new regions and create the opportunity for us to further partner with La Marzocco on new product innovations.
La Marzocco is currently offering eleven accessory products to their global customers, this collection includes barista essentials like Solo Tampers, knockboxes, steam pitchers and towels. In addition to these items there are Linea Mini cup rails and grinder customizations.
The company has been a leader in coffee for over 95 years and continues to innovate with new technologies and products that support baristas and coffee-loving enthusiasts around the world. So, it is a great feeling as a designer and owner of Artpresso to contribute in a small way to La Marzocco’s legacy through the products we provide. I’m grateful for everyone who made the collaboration a reality, including Chris Salierno, Dave Bise, Scott Guglielmino, Angelo Rossi, Tommaso Natale and Zach Wright.
We are very excited to see this partnership grow and are looking forward to working with La Marzocco in the future.